About Me

I work at GoFundMe as a Senior Data Analyst. This blog represents my own views and NOT that of my employer.

I have a passion for marketing, data analysis, tagging, and machine learning. I’m a full-stack data professional and my specialty is online marketing and Ecommerce. I have over 20 years experience building, optimizing, and analyzing large scale websites.

My cloud of choice is Google Cloud. Don’t @ me with Tableau or Power BI.

I like Google Data Studio for my visualization layer. I like BigQuery for the heavy lifting. I like Google App Script for nimble scripting. And Google Colab is my go-to Notebook. (I reluctantly use Looker and I lust for Snowflake.)