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Clay Shirky @ TED: How Social Media Can ...

ShareClay Shirky delivers a stellar presentation on the ‘how/why’ social media will change our lives. For anyone in marketing, this is a must...

Taco Bell Learns Valuable Lesson on R...

ShareTaco Bell is learning the power of ‘community’ the hard way, and it’s a good lesson for all marketers in the house. Taco Bell spotted the emerging trend in urban vinyl toys, spawned by KidRobot, and decided to do something similar for their kids meals. The result was a creation called ‘Bellhedz’. Bellhedz’ bare a strong resemblance to the Dunny...

Fan, Friend, or Foe on Facebook; A Tip Y...

ShareI used to be pretty particular about who I would fan on Facebook. I didn’t want that corner of my profile to be cannibalized by brands that were here today and gone tomorrow. Moreover, I certainly wasn’t planning on connecting with brands I wasn’t a fan of in the first place- and that’s all changing. When Facebook launched addressable status updates this...

ProBlogger Blog Marketing Tips...

Share[youtube=http://www.youtube.com/watch?v=-ikow_zEmLg] Watching the ProBlogger, Darren Rowse, on the basic things you can do to standout when promoting your blog....