In July of this year, Facebook started allowing advertisers to target users on their birthday, a required field for signing up with the service. Though I have no statistical basis for this claim, I can only imagine that targeting users on their birthday has a dramatic increase in conversion over traditional means. Considering advertisers don’t [...]
Categories: Reflections
Tagged: advertising, birthday, campaign, facebook
- Published:
- October 2, 2009 – 9:00 am
- Author:
- By Matt Browne
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Categories: Reflections
Tagged: birthday, song
- Published:
- April 13, 2009 – 10:12 am
- Author:
- By admin