A noticeable difference from previous Blogworld’s, and similar new media events, was the presence of Real Estate and Mortgage professionals at this show. This is part 3, in a 5 part series documenting my takeaways from Blogworld 2009. Led in part by a dedicated track for the Real Estate industry called REBlogWorld; the track of [...]
Categories: Reflections
Tagged: Andy Kaufman, community, Ginger Wilcox, Heather Elias, mortgage, real estate, realtors
This is part 2 in a 5 part series documenting my takeaways from Blogworld 2009. A popular topic at Blogworld this year was the upcoming FTC regulations on sponsored conversations. Jeremiah Owyang led a passionate group of panelists discussing the repercussions of the FTC regulations. For those of you who aren’t aware, the FTC issued [...]
Categories: Reflections
Tagged: @jowyang, blogworld, conference, ftc, sponsored conversations
Taco Bell is learning the power of ‘community’ the hard way, and it’s a good lesson for all marketers in the house. Taco Bell spotted the emerging trend in urban vinyl toys, spawned by KidRobot, and decided to do something similar for their kids meals. The result was a creation called ‘Bellhedz’. Bellhedz’ bare a [...]
Categories: Reflections
In spirit of App Wednesday, we’d like to recognize Tweetie 2. We were apprehensive to jump on the bandwagon last week because of all the hype. I wanted to try the app for myself and get used to some of the new idiosyncrasies. After a week of testing, I am convinced this is an app [...]
Categories: Reflections,Updates
Tagged: app wedneday, tweetie 2, twitter
Occasionally people ask me what apps I am using, or what is worth $$$. I have put together a list of some of my favorite apps for those that are interested: New Kids On The Block Tweetie 2.0 – Best Twitter App available – $2.99 Photoshop – Adobe Photoshop for the iPhone – Free GoDaddy [...]
Categories: Reflections
Tagged: apps, cnn, cool, evernote, godaddy, gps, iphone, livestrong, photoshop, redlaser, shazzam, sitorsquat, tpain, twitter, voip, vonage
For quite some time now, we’ve entertained the possibility of one of the big boys (Facebook, Google, Microsoft, or Yahoo) buying Twitter. That was until Twitter’s stifling 1 Billion dollar valuation earlier this month. Twitter astronomic valuation, combined with mainstream media’s crush on the service, means that Twitter isn’t going to roll up into an [...]
Categories: Reflections
Tagged: bing, facebook, google, msn, rev share, twitter search, yahoo
You got to hand it to Google. They had all of us buzzing in a Steve Jobs like fashion over Google Wave; that is, until they unveiled it. It didn’t take long before Robert Scoble panned the launch on his blog, and other tech influencers followed suit. People were very unimpressed. My speculation is that [...]
Categories: Reflections
Tagged: communication, google, google wave
If you are looking to compare the upcoming changes to Google search, known as Caffeine, you can do so side by side here: http://www.facesaerch.com/caffeine/ I’ve played with several keyword phrase comparisons and this is what I have noticed: (1) Your Brand’s profile on Twitter and Facebook is ranking higher than it was, and in some [...]
Categories: Reflections
Tagged: google, google caffeine, seo
In July of this year, Facebook started allowing advertisers to target users on their birthday, a required field for signing up with the service. Though I have no statistical basis for this claim, I can only imagine that targeting users on their birthday has a dramatic increase in conversion over traditional means. Considering advertisers don’t [...]
Categories: Reflections
Tagged: advertising, birthday, campaign, facebook